Achieving success in a highly competitive environment like the internet requires companies to consider all the elements that affect their operating costs. In this scenario, being aware of how it is possible to promote a greater reduction of operating costs in marketplaces is essential for the survival of any business. But how can you do this in your store? That’s what we’ll talk about in this article. In 2022, Brazilian e-commerces had a 24% increase in the number of consumers , reaching a turnover of BRL 262.7 billion, an increase of 1.6% compared to the previous year, according to the survey. However, not so many companies have grown. There were those that stood out, mainly because they applied reductions in operating costs in their respective businesses.
Therefore in this article we are going to discuss some
Strategies to reduce operating costs for your store on marketplaces that can increase your profit margins, improve cash flow and gain an advantage over the competition. Not knowing where to start? We help you. From seller to seller . Continue reading to find out more! What will you find in this CEO Email Lists article? The objective of reducing costs in the virtual store is to keep the business running more economically. Emphasis is on improving financial sustainability , ensuring resources are available even during low revenue periods . Regardless of the company’s sales volume, there is always an opportunity to reduce operating and management costs.
While it is not always feasible to completely
eliminate these costs, continuous market analysis allows you to identify opportunities at the right time. Some of the benefits of reducing operating costs are: 1- COMPETITIVENESS Marketplaces are highly competitive environments, with a wide range of sellers offering similar products. In this way, reducing operating costs allows stores to offer more competitive prices, which can attract more customers and increase sales. 2- PROFIT MARGIN By reducing operating costs , stores are able to improve their profit margin. In a marketplace, it is common for sellers to pay commissions and fees to the platform. Reducing other costs such as logistics, packaging and customer service allows the store to maintain a healthy profit margin even with marketplace fees and operational services.
