Compared to all households, single-person households have a low income level and a high share of fixed costs such as housing costs, so they have a weak economic characteristic such as the structure of income and expenditure. However, single-person households are voluntary and involuntary single-person households, and consist of the […]
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When Google announced plans to end support for third-party cookies in Chrome to protect user privacy, it signaled a change in perception in the marketing industry. Since most marketing was targeting potential customers based on personal data such as third-party cookies and displaying personalized advertisements for each customer, the unavailability […]
In 2023, aren’t you curious about what the trend keyword of the year is ? Let’s find out about the “Trend Keywords of the Year ” in Korea and overseas through “Search Data” of Ascent Korea’s Hubble Cluster Finder, specializing in domestic SEO . The first part of this series […]
In the last article, we explored what NFTs mean and how and why brands use them to market. Brands use it because they believe that issuing NFTs using their intellectual property (IP) will eventually give them the advantage of increasing their value. For more stories please see here. In this […]
These days, many people are trying to blog on Naver as a side job. However, since I was a student, I will be unfamiliar with the writing I have been writing for a long time, and I will be worried about how to take the top exposure strategy. So this […]
ChatGPT can be a useful tool for generating ideas, outlines, and chunks of information for content creation, but on its own, it’s not a do-it-yourself SEO solution that guarantees high rankings while also providing good content to satisfy a marketer’s aspiring audience. A typical problem is that the EEAT factor, […]
Chevrolet’s average monthly search volume (299,400 searches) was approximately 2.49 times higher than that of Cadillac (120,066 searches). However, the search volume for Cadillac seems to be steadily rising (trend 22%) compared to three months ago. Interestingly, ‘Chevrolet Service Center’ is ranked in the top 3 among related keywords. Let’s […]
As Google announces that it is ending serving third-party cookies, there is something new in the marketing industry. That’s ‘SEO’, which is Search Engine Optimization. What the hell is this SEO, people keep saying that you have to do it, and if you do SEO, you don’t have to do […]
Scent marketing is a type of sensory marketing that uses scent to evoke emotion and brand association. Scents and aromas are used to create memorable experiences for consumers, increase brand awareness and ultimately drive sales. What is the Proust Effect? The Proust effect refers to a phenomenon in which certain […]
Recently, Korea’s first survival program ‘Girl Reverse’, which is conducted in a virtual world, is gathering a lot of attention. It has received a lot of expectations and attention from the public even before its launch, but it has not disappointed and is gaining popularity among domestic and foreign fans […]
