Another way to drive more traffic is to create new content. Or you can update existing content. However, you should focus on changing the following:
Replace old statistics with new ones. Google prefers the latest news and trends, so it doesn’t rank outdated content.
Add keywords and links missing from previous content. Change the publication date.
You can also diversify your content in several ways. All you have to do is find content that ranks well. Use Google Search Console to see which pages are ranking well.
Harness the power of visuals
If it’s a blog post, you can convert it to a YouTube video and vice versa. This allows you to utilize a single piece of content in multiple formats and achieve maximum impact.
Instead of updating, you may need to delete a few items to republish Ws Data the content. This includes discontinued products, old job postings, former employee profiles, and more.
Create new content
Ideally, a combination of old and new content will produce positive results. Follow these tips when creating new content:
Consider your target audience. Who are they, what are their problems, what do they want?
Optimizing content for voice search
Nowadays, we see everyone embracing voice search options. Voice search is clearly the future of search. Once you start optimizing your content for voice search, you will be able to reap the benefits of voice search in the future.
Think about how your content can solve your customers’ problems. Conduct extensive EC Lists research. Write informative and reader-friendly content.
Add keywords to make it look natural. You can use pointers, subheadings, and statistics to grab attention.
However, remember that voice search optimization targets long-tail keywords as opposed to text content. In addition to this, you need to ensure that your content has a conversational tone that can answer all voice queries.
